A DOUBLE WIN FOR REYBANPAC AT THE BANANA AWARDS 2024

Guayaquil, Ecuador. - In the third edition of the Banana Awards, held on the night of April 17, Reybanpac stood out with two recognitions. The Association of Banana Exporters of Ecuador (AEBE), the organizer of the event, recognized the company's work in the categories of market diversification and gender equality.

Vicente Wong, CEO of Reybanpac, celebrated the new awards: "This is just a reflection of our constant search for excellence, efficiency, and our solid commitment to the sustainable development goals of the Global Compact.”

The Banana Awards aim to recognize the performance and sustainability of the banana export industry and its value chain. The qualification and results process were audited by Deloitte.

These results are evidenced in the comprehensive work of Reybanpac to empower women and promote their participation in the agribusiness sector. Through the various programs of the Wong Foundation, girls, adolescents, and women are provided with guidance and training in technical and human skills for their professional development.

At the same time, the company has training programs aimed specifically at its female agricultural workers to provide them with growth opportunities and encourage greater participation of women in specialized labor.

According to its sustainable development plan, the organization also works towards the SDGs of generation of decent work and economic growth; responsible production; climate action; and preservation of biodiversity.

Regarding business strategy, Reybanpac has excelled since its origins for opening new markets for Ecuador, as in the case of China and Russia. Since then, its commercial tactics have focused on market diversification, growth in demanding markets, and a premium and sustainable offer with added value for its customers. In 2023, Reybanpac exported 27.5 million banana boxes to over 30 destinations in 5 continents. Its main market is Europe, which accounts for 34% of its exports.

During the ceremony, on the twenty-fifth anniversary of the AEBE, Reybanpac also received an honorary recognition as a founding member in appreciation for its contribution to the constitution of this association that became a benchmark for the banana sector inside and outside the country.